Since guiding for sturgeon boomed in the weekend warrior department (I'd say the peak was 2008 or 09), I've really been contemplating what we offer compared to all the others that guide individually or run guiding companies much like ours. Most guides these days have a bank loan for a super fancy jet boat (oh the joys of living in seemingly recession-proof Canada), mostly everybody has good gear, many of the other guys have knowledge about how to sturgeon fish, or are capable of faking it (yes we may have been the pioneers in this business, but almost everywhere you go, someone will follow). So it leads me to wonder - what do we do different? We have somewhere around 95% repeat business (Thank you corporate Canada and Europeans alike!), so besides exuding incredible awesomeness in the administrative/organizational department and being question answering machines seven days a week from 8am to 4 pm how else are we different?
Of course being a Psychology major I think: like all others, like no others. It's really in the PERSONALITY (Good lord I've paid $30,000 for that useless knowledge)! THEREFORE, I've decided to end my working week this week with a guide feature which I will continue until:
a) all our staff hate me for posting pictures and making fun of them
or
b) it's deemed off topic and inappropriate from the big nood-e-boss man.
HENCE, here's Mike in not so many words, and many pictures.
This is Mike with his brother Paul, they share a brotherly love that is at times probably questioned by their significant others.

Aren't they adorable? They've been bonding via fishing for many many many years.
This is Mikes super-duper awesome family, they're smiling awkwardly because Mike probably decided it was no pants day on his boat and when he stood up to take the picture they decided to call the lawyer to find out how disown their eldest child.

Here is Mike with two of his best friends Hoff and Soper, they actually don't like Mike they just like how he catches them big fish and has a fancy jet boat to take them out in. this is probably the reason you should pretend to be friends with Mike too.
This picture doesn't need any comment. If you think of something appropriately witty, please post it on our Facebook page.

Lastly, these are the two most important things that make Mike a responsible, sometimes normal individual: his dog Gord and his super kick-ass wife Miranda.
Happy Fishing- don't be a guide hater- book one for your next fishing trip!